One good way of telling if your site has the capacity to reach target audience is by knowing if your site is top ranking or not. Because readers are more or less always on a hurry even if there is no necessity to do so websites hitting the top spots have the highest capability to be read by people. In general, people won’t go beyond the third page in the Google or Yahoo search listing so what happens to those who get to settle at page 5 or below? Nothing… Nothing happens to them because readers don’t easily find them. So, the first thing is for you to know how good your site is in terms of page ranking. In this connection, I found this article that shows how you can do just that. A portion of which is reproduced here, thus:

“Sitescore, probably the most prominent analytics tool in this overview, delivers a detailed report on dozens of various design-related aspects. Every single key point is evaluated and rated according to its performance on the scale from 1 to 10. Among other things Sitescore analyzes the quality of incoming and outgoing links, keyword density, page titles, plagiarism, popularity rank, and the usage of popups and the effectiveness of site’s structure. Sitescore also grades the printability, readability, spiderability and usability of the page as well as spelling and W3C compliance.”

Another tool with similar approach is the Page Strength SEO Tool. It measures the relative importance and visibility of a page, the potential strength and ability to rank in the search engines and presents data on popularity, links & mentions of the page across the Web. The tool is designed to satisfy the curiosity of webmasters, surfers and web marketing professionals seeking a better metric to quickly assess a site/page’s relative importance and visibility.”

Blog Juice estimates blog’s value upon the approximate number of Bloglines subscribers, Alexa rank, the ranking assigned by Technorati and the number of inbound links.

Similar to Sitescore, Webagogo tests the quality of web sites and presents the results as reports in a brief overview. The tool performs markup and style analysis, accessibility tests, usability tests, speed benchmark tests and calculates SEO effectiveness. Not really spectacular, but it’s nice to have some important checkpoints ready to hand.”

I tell you, kindly check out those links and start monitoring your site’s performance on major search engines. It will give you an extensive measure on how far your site has been considering this matter. It will eventually help you decide what to do next to be able to perform better.

Tags: How Do You Monitor You Site’s Rank?